Discover "Le Club Ladurée" which gives you access to exclusive privileges.

YOUR PRIVILEGES

A birthday present
A birthday present
Maison Ladurée is taking part in the festivities with a special surprise for the occasion.
Exclusive private sales
Exclusive private sales
Enjoy exclusive offers during our private sales reserved, in-stores and on laduree.fr.
Special attentions
Special attentions
Dedicated ordering service, sneak previews of new creations... Exclusive privileges await you in-stores and on the laduree.fr website.
Tailor-made experiences
Tailor-made experiences
Musical brunch, masterclass, themed tea time... Indulge into Ladurée experiences by being the first to be informed about our events and news.

HOW TO BECOME A MEMBER?

In-store: register with our team the next time you visit our stores. You'll receive your Ladurée card by email, which you'll need to present each time you visit to benefit from your advantages.


On ladurée.fr: create an account to join "Le Club Ladurée" and log in each time you visit the site to enjoy your benefits.


Go directly to your e-mail box to consult your gourmet privileges.

HOW TO ENJOY YOUR PRIVILEGES?

In Ladurée stores:
In Ladurée stores:
By presenting your Ladurée Digital Card each time you visit a store in France.

Our store addresses
On our eshop :
On our eshop :
By logging into your customer account, with the same e-mail address you used to join the program.
Your website account
  • Frequently asked questions

How do I sign up for the Ladurée Relationship Program?

- In-store: register with our team the next time you visit. You'll receive an e-mail with your Ladurée card, which you'll need to present every time you visit in order to benefit from your advantages.

- On the laduree.fr website: simply create an account on our website to join the Ladurée Club. Each time you visit, simply log in with your account to take advantage of your benefits.

How will I receive my benefits?

Your advantages and surprises are communicated to you by e-mail or directly in-store by our sales advisors. 

Will I lose my membership after a predetermined period?

The Ladurée Relationship Program does not have a predetermined duration. Once you become a member, you remain a member with no specific conditions.

What benefits can I take advantage of?

Take advantage of special offers all year round in our stores and on the laduree.fr website.
- A birthday gift
- Invitations to Ladurée private sales to take advantage of exclusive offers on our iconic products and seasonal novelties.
- Tailor-made experiences to immerse you in the enchanting world of Maison Ladurée (VIP access, priority reservations at La Maison restaurants, dedicated ordering service, and much more...).
And other little pleasures all year round...

Can I benefit from my advantages in all Ladurée stores?

You can benefit from your advantages and surprises in all our Ladurée stores in France. Click HERE to (re)discover all our stores in France.

Can I benefit from my advantages on all Ladurée websites?

You can benefit from all your advantages and surprises only on the Ladurée France website laduree.fr.

If I've become an in-store member, can I use my benefits at www.laduree.fr?

Your Ladurée program is valid in stores and on the laduree.fr website. You can benefit from your in-store membership on the laduree.fr website.

If I become a member on the website, can I use my benefits in store?

Your Ladurée program is valid in stores and on the laduree.fr website. You can benefit from your membership on the laduree.fr website in stores. 

How can I access to my Ladurée card?

Your Ladurée dematerialized card, to be presented each time you visit a store, can be accessed directly from the Ladurée Relationship Program welcome e-mail, received automatically after you joined the program.

Is the program fee-based?

Membership of the Ladurée relationship program is free.

Got another question? Please contact us!

Our Ladurée customer service is available Monday to Friday, 9am to 5pm, by e-mail at contact@laduree.com, by telephone on +33 1 85 56 28 41 or by filling in the form on the website.